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Klaviyo

Email and SMS marketing for online stores, with AI.

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Free plan availablePrice verified Oct 15, 2026

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What it does

Klaviyo is an email and SMS marketing platform built for e-commerce, with AI to write messages, segment customers and build automated flows like abandoned-cart reminders.

Who it's for

Online stores, especially on Shopify.

Good points

  • Free plan for up to 250 profiles
  • Deep e-commerce data
  • Powerful automations

Watch out for

  • Gets expensive with large lists
  • More complex than basic newsletter tools

Good for

Pricing

Free plan: yes

Free plan up to 250 profiles and 500 emails/month; paid plans scale by profiles.

Last verified Oct 15, 2026 on the official pricing page. Prices can change; check before you buy.

Official pricing page

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