Midjourney
Images and photos · Midjourney
What it does: AI image generation service.
Who it's for: Artists, designers, hobbyists and marketers who want striking visual art.
Paid only Paid from $10/month (Basic) Last verified Oct 15, 2026
Home › Tools › Images and photos › Adobe Firefly
Adobe Firefly
Adobe's generative AI for images.
Free plan availablePrice verified Oct 15, 2026
What it does
Adobe Firefly is Adobe's generative AI for creating and editing images, video and audio from text descriptions. Adobe says its own Firefly models are designed to be commercially safe, and it also works with Photoshop and other Adobe apps.
Who it's for
Creators, marketers and designers who want AI images and video, especially those already using Adobe tools.
Good points
- Free daily generations without a plan
- Adobe positions its models as commercially safe
- Works with Photoshop, Express and other Adobe apps
- Image, video and audio generation in one place
Watch out for
- Credit-based limits on generations
- Many plans and limited-time offers can be confusing
- Premium tiers get expensive
Good for
Pricing
Free plan: yes · Paid plans from US$9.99/month (Firefly Standard)
Free daily generations without a plan. Firefly Standard US$9.99/month, Pro US$19.99/month, Pro Plus US$49.99/month, Premium US$199.99/month (limited-time discounts on the top two tiers ending Oct 21).
Last verified Oct 15, 2026 on the official pricing page. Prices can change; check before you buy.
Alternatives
Leonardo.Ai
Images and photos · Leonardo.Ai (Canva)
What it does: AI image and asset generator.
Who it's for: Creators, hobbyists and small businesses who want flexible AI image and video tools.
Free plan available Paid from $12/month (Essential) Last verified Oct 15, 2026
Ideogram
Images and photos · Ideogram
What it does: AI image generator good at text in images.
Who it's for: Small businesses, marketers and creators making graphics that include words.
Free plan unclear Paid from $15/month billed annually (Plus) Last verified Oct 15, 2026